Writing Tips & Tools

Saturday, July 02, 2011

A Spreadsheet for Book Launch Success

I was turned on to this great post today over at Seth Godin's The Domino Project. If you haven't been reading him...you are missing out on a marketing genius!

Anyway, he did this post on Jenny Blake. She's an author and Googler, and another of the marketing extraordinaires. She created a system to track the hundreds of action items involved in a book launch. I'm serious! This spread sheet rocks. I probably have thought of a lot of these things but I didn't have them in one handy spot.

She has created to forms of it. One form is that she has uploaded it to Google Docs where you can fill it out and keep it with your other doc. Or you can download it as an Excel spreadsheet.

There is an explanation page that tells you how she uses it, and then a page to give you ideas for all the different devices that she offers. There are a myriad of pages of info and you may not use them all...but I only found two of the pages that I didn't need...at this time :-)




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